Auction Marketing Competition

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The 2017 Marketing Competition was judged at the MAA Annual Conference, January 31-February 2, 2018 in Frankenmuth, MI. Auctioneers from across the state were awarded for their outstanding accomplishments in marketing. There was a total of approximately 140 entries in the 37 categories competed for in the coveted marketing competition. The most prestigious of the awards went to the Auction Marketing Campaign of the Year category, won by Braun & Helmer Auction Service Inc.; the Website & Social Media Categories were won by American Eagle Auction & Appraisal Company and Miedema Asset Management Group, respectively.

Category 1, Section 1: One or Two Color Printed Materials (brochure, catalog or postcard)
Antiques / Collectibles – One or Two Color
Art Smith Auctioneers

Estate / Household – One or Two Color
Art Smith Auctioneers

Business Assets /or Liquidations – One or Two Color
Braun & Helmer Auction Service Inc.

Industrial Machinery & Equipment – One or Two Color
Braun & Helmer Auction Service Inc.

Farm Machinery & Equipment – One or Two Color
Miedema Auctioneering, Inc.

Real Estate – One or Two Color
Yoder Brothers Auctions

Category 1, Section 2: Multi Color Printed Materials
Antiques / Collectibles – Multi Color
Tim Narhi Auctioneer & Associates, LLC

Estate / Household – Multi Color
Miedema Auctioneering, Inc.

Business Assets /or Liquidations – Multi Color
Miedema Asset Management Group

Industrial Machinery & Equipment – Multi Color
Miedema Asset Management Group

Farm Machinery & Equipment – Multi Color
Miedema Auctioneering, Inc.

Specialty Auction – Multi Color
Braun & Helmer Auction Service Inc.

Real Estate – Multi Color
Beth Rose Real Estate & Auctions

Benefit / Charity – Multi Color
Braun & Helmer Auction Service Inc.

Category 2: Media Coverage
Printed News Coverage (Professional News Service)
Tim Narhi Auctioneer & Associates, LLC

Digital News Coverage (Professional News Service)
Tim Narhi Auctioneer & Associates, LLC

Digital Promotion (Self Promoted)
Beth Rose Real Estate & Auctions

Category 3: Business Promotion
Business Stationary, Letterhead, Envelope, Card, Brochure, Promotional Item
Art Smith Auctioneers

News Release
American Eagle Auction & Appraisal Company

Company Image Wear
Miedema Auctioneering, Inc.

Company Vehicle/Trailer
Miedema Auctioneering, Inc.

Signage
Art Smith Auctioneers

Customer Testimonial, Affiliated Membership/Service Recognition
Art Smith Auctioneers

Auction Networking
Chuck Ranney & Joe Sherwood

Category 4: Auction Presentations
Auction Proposals
Beth Rose Real Estate & Auctions

Category 5: Website/Social Media
Website
American Eagle Auction & Appraisal Company

Social Media
Miedema Asset Management Group

Category 6: Photos Add a description of the photo with name
Photo from Behind the Auctioneer
Braun & Helmer Auction Service Inc.

Auction Photo
Braun & Helmer Auction Service Inc.

Side Show Photo
Tim Narhi Auctioneer & Associates, LLC

Photo from Previous MAA Convention 2017
Scott Vanker Kolk

Photo of Staff
Braun & Helmer Auction Service Inc.

Auction Location Photo
Miedema Auctioneering, Inc.

Category 7: Auction Marketing Campaign of the Year
Braun & Helmer Auction Service Inc.

Category 8: Vintage
Vintage Auction Flier
Tim Narhi Auctioneer & Associates, LLC

Vintage Auction Photo
American Eagle Auction & Appraisal Company

Vintage Auction Item
Art Smith Auctioneers

*Categories with no entries or disqualified entries are not listed.