Auction Marketing Competition

MAA Logo

The 2021 Marketing Competition was judged at the MAA Annual Conference, January 26-28, 2022 in Mt Pleasant, MI. Auctioneers from across the state were awarded for their outstanding accomplishments in marketing. The most prestigious of the awards went to the Auction Marketing Campaign of the Year category, won by The Super Auction; the Website & Social Media Categories were won by Miedema Asset Management Group.

Category 1, Section 1: One or Two Color Printed Materials
Antiques/Estate
David Helmer, Braun & Helmer Auction Service

Business & Industrial Assets
David Helmer, Braun & Helmer Auction Service

Agricultural/Construction Machinery
Leroy Yoder, Yoder Brothers Auctions

Category 1, Section 2: Multi Color Printed Materials
Antiques/Estates
Lavern Yutzy, Yutzy’s Auction

Business & Industrial Assets
Chuck Ranney – Miedema Asset Management Group

Agricultural Machinery
Jeremy Miedema, Miedema Asset Management Group

Construction Equipment
Kurt Mingerink, Miedema Asset Management Group

Specialty Auction – Multi Color
Chuck Ranney, Miedema Asset Management Group

Real Estate – Multi Color
Brian Braun, Braun & Helmer Auction Service

Category 3: Business Promotion
Business Stationary, Letterhead, Envelope, Card, Brochure, Promotional Item
Brian Braun, Braun & Helmer Auction Service

News Release
David Helmer, Braun & Helmer Auction Service

Company Image Wear
Noah Smith, Art Smith Auctioneers

Signage
Noah Smith, Art Smith Auctioneers

Customer Testimonial, Affiliated Membership/Service Recognition
Noah Smith, Art Smith Auctioneers

Auction Networking
Brian Braun, Braun & Helmer Auction Service

Category 5: Website/Social Media
Website
Sid Miedema, Miedema Asset Management Group

Social Media
Jeremey Miedema, Miedema Asset Management Group

Category 7: Photos
Photo from Behind the Auctioneer
Noah Smith, Art Smith Auctioneers

Auction Photo
Noah Smith, Art Smith Auctioneers

Side Show Photo
Brian Braun, Braun & Helmer Auction Service

Photo from Previous MAA Convention 2021
Mike Furlo, Furlo Auction Service

Photo of Staff
Lynnae Osborne, Midland Bid Junkies

Auction Location Photo
Chuck Ranney, Miedema Asset Management Group

Category 8: Auction Marketing Campaign of the Year
Auction Marketing Campaign of the Year
David Helmer, The Super Auction

Category 9: Vintage
Vintage Auction Flier
Brian Braun, Braun & Helmer Auction Service

Vintage Auction Photo
Brian Braun, Braun & Helmer Auction Service

Vintage Auction Item
Brian Braun, Braun & Helmer Auction Service

*Categories with no entries or disqualified entries are not listed.