Auction Marketing Competition
The 2023 Marketing Competition was judged at the MAA Annual Conference, January 2024 in Mt Pleasant, MI. Auctioneers from across the state were awarded for their outstanding accomplishments in marketing. The most prestigious of the awards went to the Auction Marketing Campaign of the Year category, won by The Super Auction; the Website & Social Media Categories were won by Miedema Asset Management Group.
Category 1, Section 1: One or Two Color Printed Materials
Antiques/Estate
David Helmer, The Super Auction
Business & Industrial Assets
Noah Smith, Art Smith Auctioneers
AgriculturalConstruction Machinery
Noah Smith, Art Smith Auctioneers
Real Estate
David Helmer, Braun & Helmer Auction Service
Category 1, Section 2:
Multi Color Printed Materials
Antiques/Estates
Justin Coughlin, Coughlin’s Auctions
Business & Industrial Assets
Kurt Mingerink, Miedema Asset Management Gp
Agricultural Machinery
Noah Smith, Art Smith Auctioneers
Construction Equipment
Neil Sheridan, Sheridan Realty & Auction Co
Specialty Auction – Multi Color
David Helmer, The Super Auction
Real Estate – Multi Color
Jordan Miedema, Miedema’s LASTBID Real Estate
Category 2: Media Coverage
Printed News Coverage:
David Helmer, Braun & Helmer Auction Service
Digital Promotion:
Justin Coughlin, Coughlin’s Auctions
Category 3: Business Promotion
Business Stationary, Letterhead, Envelope, Card, Brochure, Promotional Item
Jason Clark, Pioneer Auction Service
Company Image Wear
Chuck Ranney, Miedema Auctioneering Inc.
Company Vehicle/Trailer
Noah Smith, Art Smith Auctioneers
Signage
John Michael, Michael Auction & Realty Svc
Customer Testimonial, Affiliated Membership/Service Recognition
Kenny Lindsay, American Eagle Auction Co
Auction Networking
Brian Braun, Braun & Helmer Auction Service
Category 4: Website/Social Media
Website
Kurt Mingerink, Miedema Asset Management Gp
Social Media
Chuck Ranney, Miedema Asset Management Gp
Category 5: Photos
Photo from Behind the Auctioneer
Noah Smith, Art Smith Auctioneers
Auction Photo
Noah Smith, Art Smith Auctioneers
Side Show Photo
David Helmer, Braun & Helmer Auction Service
Photo from Previous MAA Convention 2022
David Helmer, Braun & Helmer Auction Service
Photo of Staff
Justin Coughlin, Coughlin’s Auctions
Auction Location Photo
David Helmer, The Super Auction
Category 6: Auction Marketing Campaign of the Year
Auction Marketing Campaign of the Year
David Helmer, Braun & Helmer Auction Service
Category 7: Vintage
Vintage Auction Flier
Kenny Lindsay, American Eagle Auction Co
Vintage Auction Photo
Noah Smith, Art Smith Auctioneers
Vintage Auction Item
Kenny Lindsay, American Eagle Auction Co
*Categories with no entries or disqualified entries are not listed.